Restaurant Management

Bruce Calls Out the Lawyers…

Welcome back!“Poor men wanna be rich, rich men wanna be kings, And a king ain’t satisfied till he rules everything”     - Bruce Springsteen
With all that’s going on in this crazy world (including the brutal economic conditions) I would like to think that Bruce Springsteen has more on his mind than a band in a [...]


Nine Details To Look For When Recruiting Restaurant Managers

By Richard Averitte

“Details, Details, Details!” That’s what my boss used to tell me when my sales were down when I was store manager for Smithfield’s Chicken ‘N Bar-B-Q. I may have thought I was hitting the “big three” (great food, great service, clean restaurant), but in reality I was overlooking some important details. Is the [...]


Lona, Wine, & Sinatra: Vines Grille & Wine Bar - Orlando

“I feel sorry for the people who don’t drink - when they wake up in the morning, that’s as good as they are going to feel all day.”   — Frank Sinatra

The above quote appeared on the menu of our restaurant of choice in Orlando, so at least the owner has a sense of humor. [...]


Restaurant Promotion Gone Afoul: The Most Expensive Free I’ve Ever Seen…

Ok, so this hit my desk in the early AM on 9/9/09…

“Restaurant.com Stretches the Dollar with 90% off Gift Certificates”

A limited time promotion they are running using the date of 9/9/09 as an excuse.

I don’t care what day it is on the calendar this is a terrible promotion.

Well, let me clarify that - this is [...]


A Dog Day Afternoon for Restaurants

“The more people I meet, the more I like my dog.” - Unknown

I just watched a news presentation featuring a new business in my area - a swimming pool for dogs. Not a terrible idea. It was the ad in my local paper that bothered me - A Philadelphia Tavern is now promoting [...]


Restaurant Doom — More Alcohol Taxes?

“Here’s to Alcohol: the cause of, and the solution to, all of life’s problems” –Homer Smith

The economy is what it is and if restaurants don’t already have enough problems, look for state governments to raise alcohol taxes. The studies continue to come to the same conclusion - Alcohol taxes and prices affect drinking. When prices [...]


My Mechanic is Outmarketing Your Restaurant…

The last thing I really wanted to do after my $400 car fix last week was to think about my mechanic.

Yet, what did I get in the mail three days later?

A nice envelope (can you say marketing…)

It had three pieces: 1) a thank you note 2) a brochure and 3) refer-a-friend coupons, with an incentive [...]


Restaurants & Politics

So, how are you handling the upcoming November elections in your restaurant?

Proudly displaying your candidates banners?
Talking politics with your customers?
Or staying mum on the entire thing?

I’d like folks to write in with some quick thoughts on the topic.

Please post below…

All the best,
- Jaime


Restaurant Superchefs: Do You Know Where Your Chef Has Gone?

I am a big fan of chef driven restaurants. If the chef is in the kitchen, it’s going to be a great experience. If, by chance, the chef is somewhere else that evening, it may or may not be a great experience. I understand that almost all chefs will assure you that [...]